Let’s be blunt. Everyone in marketing right now is screaming about “more data.”
“Collect more!” “Track more!” “Grow your list to 100K!”
It sounds good on paper — until you look under the hood and see a bloated mess: thousands of half-dead contacts, weird duplicates, stale segments, and unsubscribes rising every time you press “Send.” https://betaitsolutionindore.blogspot.com/2025/07/data-fatigue-why-your-email-list-isnt.html